The OldGuy Blog

The OldGuy Blog

Hey folks

This is where we write about our experiences as totally new and naive independent game developers. Our intention is to be as open as humanly possible about everything. Hopefully this could provide some cool insights to other devs out there.

One week after launch

Space Forest DilemmaPosted by Michael Nov 14, 2014 11:04PM
Time for a summary
The launch week has been exhausting. Mostly because all social interactions takes a toll and there are hundred things you should be doing.

So the downloads did not reach our goal of 1000 the first week. We will get there but it will be harder than anticipated.

AppStore downloads: 619(+42)

Downloads for nov 11, 12 an 13 was 15, 11 and 16. Thanks to my dad who helped us turn the trend by texting his entire contact book.

Event list
*We got picked up by a French site
*We dipped our toe in the sea that is Facebook ads
*We reached 214 followers on Twitter.
*Our competition was a hit and the hat went to Brazil.
*GameCenter player reached 163

We managed to turn the trend away from zero with the help of my father who texted all his contacts last night. That is the Europe downloads we are seeing. :-)

As for strategy goes the Facebook competition seems to be a lot more cost efficient than buying clicks with Facebook ads. We will do another competition soon. And evaluate the ads in the next blog post.

Only 381 downloads left to reach our goal!
Help us reach a 1000 downloads. I you feel supportive please download the game and play it with a friend.

(The game is free to download and there is an non intrusive in app purchase available to get an extra 60 levels.)

Please download the game and become part of our launch story.

Best regards!

  • Comments(1)

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Posted by Paul Kemp Nov 19, 2014 08:02AM

Thanks for updating us on the download numbers. It'll be helpful for other game devs who are going through the same pain points as you with new user acquisition.

Great Stuff!

The App Guy Podcast
ps looking forward to going through all this on an episode of my show.....